Cookie Policy

1. Owner Information

This website is owned and managed by:

AU Maison
Norgesvej 13
8450 Hammel
CVR: 49 65 92 10
Phone: (+ 45) 87 62 20 10

2. What is a Cookie?

Today, cookies are used by almost all websites and are in many cases necessary to provide a specific service on the website.

A cookie is a small text file which is stored on your IT equipment (such as a PC, tablet, smartphone, etc.) allowing the website to recognise the equipment. Cookies may for instance be used for the purpose of preparing statistics of your website use and for optimisation of website contents. A cookie is a passive file and cannot collect information from your computer or spread computer virus or other harmful programs. Some cookies are placed by websites (third parties) other than the one stated in browser's address line (the URL). The contents of such cookies may be of a general nature, but they may also be, for example, analytical tools or embedded comment fields. This means that cookies are stored from parties other than the one owning the website.

Some cookies are created temporarily and expire at the end of your session when the browser is closed (session cookies). Other cookies are stored on your IT equipment for a longer period of time (persistent cookies). When you revisits a website, new session cookies will be placed in the temporary memory, whereas a persistent cookies will be renewed.

3. How to Delete or Decline Cookies

How to delete or decline cookies depends on your browser.

If you use a PC, you may delete cookies by using the shortcut keys [CTRL]+[SHIFT]+[Delete].

If this does not work, or if you use, for example, a MAC computer, you must click on the link in the browser you use:

Internet Explorer
Mozilla Firefox
Google Chrome
Flash cookies

If this does not work use the following guide.

4. Cookie Types and Their Purpose

Purpose First party cookiesThird party cookies
Technical functionalityYesNo
Traffic monitoringYes


Ad performance (Frequency, User Monitoring, etc.)NoNo
Behavior-based individually targeted advertisingYesNo

5. First Party Cookies on This Website

On we use cookies to analyse how our website is used and to enhance and simplify your visit. Furthermore, we use cookies to execute orders in our web shop. The information provided in the statistics is anonymous and cannot be used to identify named users.


gaTrackTransDeleted when you close your browser windowContains a true/false application that determines whether to track an eCommerce transaction to Google Analytics by loading the receipt page in the checkout process.
eDisableInpageModalCartDeleted when you close your browser windowContains a true/false application that determines whether a modal window should be shown every time an item is placed in the shopping cart. 
eInpageModalCartIDDeleted when you close your browser windowContains an application that determines whether a modal window has been shown.


VisitorID og VisitDate1 yearUsed for traffic analysis.
DW_Extranet30 daysLogin cookie that also remembers your username and password.
Dynamicweb.CookieOptInLevel14 daysRemembers that you have accepted our use of cookies on the site.

Session cookie

ASP.NET_SessionIdDeleted when you close your browser windowUsed for anonymous traffic analysis.

6. Third Party Cookies


Visitor_INFO1_LIVE8 monthsUsed by YouTube (Google). You can read more in their privacy policy here.


_AVESTA_ENVIRONMENTDeleted when you close your browser window(MailChimp has no official documentation of their cookie)

Google Analytics

_utma, _utmb, _utmc, _utmzUp to 6 monthsUsed for anonymous traffic analysis.
Privacy Policy.
You can opt out of cookies from Google Analytics here.

Google Search Settings

PREF2 yearsNot used but linked to Google Analytics and is a standard cookie set by
Privacy Policy.

7. Why do We Provide Information About Cookies?

All Danish websites are under the obligation to inform users about the cookies placed on the user’s IT equipment. The information must be in accordance with the "Executive Order on Information and Consent required in case of Storing or Accessing Information in End-user Terminal Equipment" (bekendtgørelse om krav til information og samtykke ved lagring af og adgang til oplysninger i slutbrugeres terminaludstyr) (generally referred to as the “Executive Order on Cookies” (cookiebekendtgørelsen)).

Read more on the site of Danish Business Authority here and here.

8. Use of Personal Information 

Personal data is never disclosed to third parties unless an explicit consent has taken place and we never collect personal data without you giving us this information through forms on the site. 

Contact Regarding Personal Data

If you want access to the personal data about you at AU Maison please contact or phone (+45) 87 62 20 10. If this data is incorrect or you have any objections, please contact us on the above stated mail or number. You can gain insight into what information is registered about you and you can object to a registration in accordance with the rules of the Personal Data Act.

Protection of Personal Data 

According to the Personal Data Act, your personal data must be kept safe and confidential. We store your personal data on computers with limited-access located in controlled facilities. However, we cannot guarantee security for data transfers over the Internet. This means that there may be a risk that unauthorized persons can gain access to information when data is sent and stored electronically. You thus provide your personal data at your own risk. Read more about our Privacy Policy here.

The rapid development of the Internet means that changes in how we process personal data may become necessary. We therefore reserve the right to update and change any guidelines for processing personal data. If we do, we will of course change the date of "last updated" at the bottom of this page. In case of significant changes, we will notify you through a visible message on our website.

When personal data about you is processed, you are entitled to be informed of the personal data about you according to the Personal Data Act. If it appears that the information or data processed about you is incorrect or misleading, you are entitled to require these corrected, deleted or blocked. You can object to any information about you being processed. You may also revoke your consent at any time. You can complain about the processing of information and data regarding you.

Complaints are filed with the Danish Data Protection Agency, cf. section 58 (1) of the Personal Data Act.

Read more about the cookie legislation at the Danish Business Authority.

Last updated 24 August 2018